the name
it's two things.
corn + rad.
A vegetable with a good attitude. Corn is cheerful, a bit ridiculous and somehow everywhere. Rad is rad. Put together, it sounded like a toy shop.
a nickname.
"Cornrad" is also what our founder calls their son, Conner. It started at home, it stuck, and now it's the name on the box.
We pick toys the way a kid would (does it squish, click, spin, or look at you funny?) and check them the way a parent would (tested, labelled, fairly priced).